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UNC GREENSBORO

University Communications

Visual Arts Specialist, June 2018 to February 2022 

YOUNG SPIRO & MINNIE

Young Spiro and Minnie are two cartoon versions of the university's mascots, the Spartan and Minerva. Initially, Minnie was created as a chatbot icon. Due to its popularity, Young Spiro was additionally developed, and the two characters became the official university cartoon characters for student-facing, light-hearted engagements. The characters have been used in social media graphics, gifs, t-shirt designs, and signage. The animated stickers of the characters have been generated 29.6 million views with other gifs in UNCG's Giphy account. Also, the characters have been utilized to promote safety during the COVID-19 pandemic.

Minnie Chatbot

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Minerva-Chatbot-Spring
Minerva-Chatbot-Summer
Minerva-Chatbot-Fall
Minerva-Chatbot-Winter

Animated Stickers

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YoungSpiro_We-Want-You
YoungSpiro_UNCG
YoungSpiro_Work
YoungSpiro_Plant
YoungSpiro_Once-a-Spartan
YoungSpiro_Spring2020-Commencement
YoungSpiro_Halloween
Minnie_Study-Mode
Minnie_Spring2020-Commencement
Minnie_Mask
Spiro_HappyValentinesDay
YoungSpiro_ILuvU
YoungSpiro_Show-Yourself-Some-Love

COVID-19 Safety Graphics

Young Spiro Vax Up Yard Sign
UNCG Facecovering Infographic
COVID19 Mobile Push Notification 1
COVID19 Mobile Push Notification 2
How to Wear a Mask Yardsign
COVID19-Mobile-Push-Notification-14

Student-Facing Engagements

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20211115_LDOC_finalday_1920x1080
Young Spiro & Minnie F21 FDOC
Young Spiro Mental Health Awareness
Young Spiro We Want You
Young Spiro Social Spartans
Spiro & Minnie Thanksgiving
Young Spiro & Minnie LDOC 4 Weeks
Spiro & Minnie LDOC 3 Weeks
Spiro & Minnie LDOC 2 Weeks
Spiro & Minnie LDOC Final Week

RESEARCH MAGAZINE

As Senior Designer of UNCG Research Magazine, I communicated with an editor, art director, researchers, and writers to design the magazine spreads. I chose photographs or create visuals that best represent the given narrative in both print and online formats. I assisted the editor to build the Research Magazine website. 

The designer does not own the copyright to photos displayed in the magazine spreads. All the credit goes to the original creator.

UNCG BRANDED VISUAL ASSETS

UNCG University Communications convey the university’s values and messages through various creative tasks. I produced a wide variety of visual assets such as billboards, posters, signages, social media/email/web graphics, photographs, gifs, t-shirt designs, and short animations. Our team enhanced the school's brand by providing resources to other departments while overseeing the suitable utilization of brand assets.

Mobile Wallpapers

UNCG Mobile Wallpaper Minerva
UNCG Mobile Wallpaper Clock Tower
UNCG Mobile Wallpaper McIver
UNCG Mobile Wallpaper Spartan

Social Media Graphics

UNCG You're a Spar-Ten
UNCG Find Your Love Here
UNCG You're the Apple of My Eye
UNCG Love More Than Fried Chicken Wednesdays

Infographics

UNCG BOT Commitments 1
UNCG BOT Commitments 2
UNCG Strategy Framework
UNCG at a Glance
UNCG CAS Fact Sheet
UNCG Research Fact Sheet
Racial Equity Infographic

Logos

Racial Equity
GPS
UNCG CHANCE
A Week at the G_final-01
Staying Safe at the G

PHOTOGRAPHY

I captured events, portraits, and brand stock images to provide assets for UNCG publications and communication. 

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PIC30651_NAV1GATE-CVPA-BryanSchool-138
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PIC21042_Party-Like-a-Rawkstar_118
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MOSS STREET PARTNERSHIP SCHOOL
MASCOT & BROCHURE

The Moss Street Partnership School is a collaboration between UNC Greensboro, Rockingham County Schools, and the Moss Street community. The school's mascot, Kid Spartan, symbolizes courage, self-discipline, and good citizenship. The brochure was created as a promotional piece to recruit new students.

Moss-Street-Spiro.jpg
MSPS Brochure
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