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I'm Jiyoung,
the Creator of ZZILIT

ZZILIT comes from the Korean word 찌릿 (jjee-lit), which describes a sharp, quick jolt that feels electric. It represents the moment creativity strikes and ideas begin to form.

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My practice focuses on creating meaningful connections across cultures, communities, and ideas. Every project is an opportunity to listen, collaborate, and translate complex stories into clear visual communication.

PROJECTS

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NC State University Research Timeline

UX/UI Design, Graphic Design, & Print Design

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World Coffee Bean Festival & World Coffee Competition

Creative Direction, Branding, & Photography

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Beans Connection

Branding & Product Photography

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UNC Asheville Post-Helene Symposium

Visual Strategy, UX/UI Design, & Graphic Design

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NC State University Proposal Development

Graphic Design, Infographic, & Videography

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CasePulse

Web Design & Illustration

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